As a small business owner, you’re likely overwhelmed with numerous responsibilities each and every day. Whether it is sales, accounting or just managing the day-to-day operations, keeping up with the continual flow of work can be exhausting. Due to this constant time crunch, one aspect of a business that often gets pushed to the side is marketing. This is where often hiring a marketing specialist comes in place. We like to say “ With MARK&TING in the mix, the chef gets to foc
Many startups worry about spending money on their marketing efforts, especially when there are so many necessary expenses driving down profits. While a high-quality commercial seems like a good idea, it has to take a backseat to costs like payroll and rent. However, it’s possible for startups to invest in digital marketing without breaking the bank. You just have to be more strategic and focus on the return on investment (ROI). Follow these four steps to dive into the digital
It can be difficult for small business owners to find affordable marketing tools to help their business grow. Some of the key things to look for when choosing a new marketing tool are price, scalability, interface and automation.
GetResponse is an established authority in the field of email marketing. They have recently expanded their offerings to include marketing automation.
The results are impressive. GetResponse has created an affordable and scalable mark
A successful digital marketing strategy must be dynamic and flexible, always going with the flow of new technological opportunities and changing direction with the introduction of new challenges. This New Year, the key to your success is in adapting to the issues and taking advantage of these possibilities before it’s too late. During my 16 years leading a digital marketing company, I have mastered the art of predicting trends in my field. Here, I offer my top six need-to-kno